Difference between revisions of "Common Terms"
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=== Admin (Person, NATS) === | === Admin (Person, NATS) === | ||
A [[Common Terms#Program Owner|program owner]] or someone working on their behalf. | A [[Common Terms#Program Owner|program owner]] or someone working on their behalf. | ||
| + | |||
| + | === Admin (Person, NATS For Networks) === | ||
| + | Anyone from your [[Ct#Network|Network]] with Admin access, or who your [[Ct#Network (Person)|Network]] has given Admin access to. | ||
=== Admin (Webpage) === | === Admin (Webpage) === | ||
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=== Cancel === | === Cancel === | ||
| − | An expiration that is effective immediately. See also: [[Common Terms#Expire|Expire]] | + | An expiration that is effective immediately. See also: [[Common Terms#Expire|Expire]]. |
=== CARMA === | === CARMA === | ||
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=== Commission === | === Commission === | ||
Special payout rules in a [[Common Terms#Program|program]]. | Special payout rules in a [[Common Terms#Program|program]]. | ||
| + | |||
| + | === Confirmation Page === | ||
| + | The page used by the owner of an [[Ct#Offer|offer]] to denote an [[Ct#Offer|offer]] (or [[Ct#Sale|sale]]) has been completed. | ||
| + | |||
| + | === Continuity === | ||
| + | Any [[Ct#Sale|sale]] after the [[Ct#Customer|customer's]] first [[Ct#Sale|sale]] within a set [[Ct#Period|period]]. | ||
=== Conversion === | === Conversion === | ||
A [[Common Terms#Rebill|rebill]] that turns a [[Common Terms#Trial Sign-up|trial member]] into a regular [[Common Terms#Member|member]]. | A [[Common Terms#Rebill|rebill]] that turns a [[Common Terms#Trial Sign-up|trial member]] into a regular [[Common Terms#Member|member]]. | ||
| + | |||
| + | === Creative === | ||
| + | Any advertisement tracked by [[NATS For Networks]]. Includes [[Ct#Landing Page|landing page.]] | ||
=== Credit === | === Credit === | ||
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=== Cross Sell === | === Cross Sell === | ||
When a [[Common Terms#Surfer|surfer]] becomes a [[Common Terms#Member|member]] of more than one [[Common Terms#Site|site]] at once through a link on the [[Common Terms#Join Form|join form]]. Compare with [[Common Terms#Upsell|Upsell]]. | When a [[Common Terms#Surfer|surfer]] becomes a [[Common Terms#Member|member]] of more than one [[Common Terms#Site|site]] at once through a link on the [[Common Terms#Join Form|join form]]. Compare with [[Common Terms#Upsell|Upsell]]. | ||
| + | |||
| + | === Customer === | ||
| + | Any visitor that has completed an [[Ct#Offer|offer]]. | ||
=== Datalink (dataplus, etc.) === | === Datalink (dataplus, etc.) === | ||
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=== Join Option === | === Join Option === | ||
A membership plan or purchasable item with a specific price. Join options are tied to [[ct#Sites|sites]] or [[ct#Tours|tours]]. | A membership plan or purchasable item with a specific price. Join options are tied to [[ct#Sites|sites]] or [[ct#Tours|tours]]. | ||
| + | |||
| + | === Landing Page === | ||
| + | A page containing preview content for an [[Ct#Offer|offer]]. Offers can have multiple landing pages. | ||
=== Linkcode === | === Linkcode === | ||
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=== NATS === | === NATS === | ||
The [http://www.toomuchmedia.com/products/nats/ Next-Generation Affiliate Tracking Software]. | The [http://www.toomuchmedia.com/products/nats/ Next-Generation Affiliate Tracking Software]. | ||
| + | |||
| + | === NATS For Networks === | ||
| + | The NATS for Networks Offer affiliate tracking software. | ||
=== NATSCode === | === NATSCode === | ||
The special part of a URL that [[NATS]] uses to credit an [[Common Terms#Affiliate|affiliate]] and record statistics. The NATSCode is different for each [[Common Terms#Affiliate|affiliate]], [[Common Terms#Program|program]], [[Common Terms#Site|site]], and [[Common Terms#Adtool|adtool]]. For example, in the url: "''http://example.com/track/MS4yLjEuNS4wLjAuMC4w''", The NATSCode is the arbitrary string that follows track/, or ''MS4yLjEuNS4wLjAuMC4w'' in this case. | The special part of a URL that [[NATS]] uses to credit an [[Common Terms#Affiliate|affiliate]] and record statistics. The NATSCode is different for each [[Common Terms#Affiliate|affiliate]], [[Common Terms#Program|program]], [[Common Terms#Site|site]], and [[Common Terms#Adtool|adtool]]. For example, in the url: "''http://example.com/track/MS4yLjEuNS4wLjAuMC4w''", The NATSCode is the arbitrary string that follows track/, or ''MS4yLjEuNS4wLjAuMC4w'' in this case. | ||
| + | |||
| + | === Network === | ||
| + | The [[Ct#NATS for Networks|NATS for Networks]] software platform. | ||
| + | |||
| + | === Network (Person) === | ||
| + | Refers to the person(s) or company who has purchased the [[Ct#NATS for Networks|NATS for Networks]] software, creates offers, and pays out affiliates. | ||
=== Non-trial Sign-up === | === Non-trial Sign-up === | ||
A [[Common Terms#Member|member]] who joined without first becoming a [[Common Terms#Trial Sign-up|trial-member]]. | A [[Common Terms#Member|member]] who joined without first becoming a [[Common Terms#Trial Sign-up|trial-member]]. | ||
| + | |||
| + | === Offer === | ||
| + | A product, service, or lead that a [[Ct#Visitor|visitor]] can preview and complete to become a [[Ct#Customer|customer]]. | ||
=== Override === | === Override === | ||
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=== Payment Processor === | === Payment Processor === | ||
| − | The company that sends payments to [[Common Terms#Affiliate|affiliates]] on the [[Common Terms#Program Owner|program owner's | + | The company that sends payments to [[Common Terms#Affiliate|affiliates]] on the [[Common Terms#Program Owner|program owner]]'s behalf. |
=== Pay Via === | === Pay Via === | ||
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=== Period === | === Period === | ||
[[Common Terms#Member|Member]]: The amount of time between [[Common Terms#Rebill|rebills]]. A member may only use one ''trial period.'' A ''recurring period'' continues until stopped. | [[Common Terms#Member|Member]]: The amount of time between [[Common Terms#Rebill|rebills]]. A member may only use one ''trial period.'' A ''recurring period'' continues until stopped. | ||
| + | |||
| + | === Pixel Tracking === | ||
| + | A way to track [[Ct#Sale|sales]] by displaying a pixel, otherwise invisible to the [[Ct#Customer|customer]] which triggers a tracking script, telling [[Ct#NATS For Networks|NATS For Networks]] that an [[Ct#Offer|offer]] has been completed. See [[Tracking in NATS For Networks]]. | ||
[[Common Terms#Affliate|Affliate]]: The amount time between payment cycles. By default, NATS payment cycles are bi-monthly, beginning on the 1st and 16th of the month. | [[Common Terms#Affliate|Affliate]]: The amount time between payment cycles. By default, NATS payment cycles are bi-monthly, beginning on the 1st and 16th of the month. | ||
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=== Program Owner === | === Program Owner === | ||
The [[Common Terms#NATS|NATS]] licensee responsible for creating [[Common Terms#Program|programs]]. | The [[Common Terms#NATS|NATS]] licensee responsible for creating [[Common Terms#Program|programs]]. | ||
| + | |||
| + | === Raw Hit === | ||
| + | Every single time a [[Ct#Surfer|surfer]] clicks on your [[Ct#Linkcode|link codes]]. | ||
=== Rebill === | === Rebill === | ||
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=== Skin === | === Skin === | ||
The layout of the [[Common Terms#Site|site]]. Different user types have different skins. (See also: [[Common Terms#Template|template]].) | The layout of the [[Common Terms#Site|site]]. Different user types have different skins. (See also: [[Common Terms#Template|template]].) | ||
| + | |||
| + | === SubAffiliate === | ||
| + | A SubAffiliate (SubAff) is an outside person who helps an affiliate in promoting the [[Ct#Network|Netowork's]] offers. | ||
| + | |||
| + | === SubID === | ||
| + | An [[Ct#NATS For Networks|NATS For Networks]] feature that lets [[Ct#Affiliate|affiliates]] track and organize their promotions for your offers. | ||
| + | |||
| + | === SubID Set === | ||
| + | A collection of [[Ct#SubID|SubIDs]] used to organize your traffic. | ||
=== Surfer === | === Surfer === | ||
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=== Tour === | === Tour === | ||
Sample content available on a [[Common Terms#Site|site]]. Tours can be associated with a particular [[Common Terms#Program|program]] and may feature a [[Common Terms#Popup Chain|popup chain]]. | Sample content available on a [[Common Terms#Site|site]]. Tours can be associated with a particular [[Common Terms#Program|program]] and may feature a [[Common Terms#Popup Chain|popup chain]]. | ||
| + | |||
| + | === Tracking Domain === | ||
| + | An [[Ct#Offer|offer's]] [http://en.wikipedia.org/wiki/Subdomain subdomain] that points to the [[Ct#Network|Network]]. For example: the site ''www.example.com'' could have the tracking domain ''signup.example.com.'' See [[NATS For Networks Tracking Domain]]. | ||
=== Transaction Amount === | === Transaction Amount === | ||
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=== Trial Sign-up === | === Trial Sign-up === | ||
A [[Common Terms#Member|member]] who signs-up to a trial account. | A [[Common Terms#Member|member]] who signs-up to a trial account. | ||
| + | |||
| + | === Unique Hit === | ||
| + | When a completely new [[Ct#Surfer|surfer]] clicks on your [[Ct#Linkcode|link codes]]. | ||
=== Upgrade (Billing) === | === Upgrade (Billing) === | ||
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=== Upsell === | === Upsell === | ||
| − | When an | + | When an active member is offered a membership to another site from their member's area. Compare with [[Common Terms#Cross Sell|Cross Sell]]. |
| − | + | ||
| + | === Visitor === | ||
| + | Anyone that clicks on an affiliate tracking link or visits your [[Ct#Offer|offer]]. May become a [[Ct#Customer|customer]]. | ||
=== Webmaster === | === Webmaster === | ||
Latest revision as of 12:42, 26 July 2015
Terms commonly used in Too Much Media documentation.
The Terms
Adtool
Any advertisement tracked by NATS. Includes tours.
Account Representative
A special affiliate account, created by the Program Owner, who can manage other affiliates.
Admin (Person, NATS)
A program owner or someone working on their behalf.
Admin (Person, NATS For Networks)
Anyone from your Network with Admin access, or who your Network has given Admin access to.
Admin (Webpage)
The administration interface in NATS.
Affiliate
A person who makes referrals to one or more sites.
Biller
The company that bills a member on behalf of the program manager. Also known as a Internet Payment Service Provider (IPSP).
Campaign
A NATS feature that lets affiliates track their promotions.
Cancel
An expiration that is effective immediately. See also: Expire.
CARMA
The Content Administration and Release Management Application.
Cascade
A NATS feature that sends surfers through multiple billers in order to increase sign-up probability.
Chargeback
A notice from the biller that a member rescinded a credit card transaction.
Commission
Special payout rules in a program.
Confirmation Page
The page used by the owner of an offer to denote an offer (or sale) has been completed.
Continuity
Any sale after the customer's first sale within a set period.
Conversion
A rebill that turns a trial member into a regular member.
Creative
Any advertisement tracked by NATS For Networks. Includes landing page.
Credit
A refund issued to a member. Most credits are chargebacks.
Cross Sell
When a surfer becomes a member of more than one site at once through a link on the join form. Compare with Upsell.
Customer
Any visitor that has completed an offer.
Datalink (dataplus, etc.)
A report from the biller to NATS about rebills, chargebacks, and credits.
Domain
The fully qualified domain name of your NATS server.
Expire
Removing a member's access. Most members have expiration dates: a date when their access is removed. See also: Cancel.
Gateway
A join form hosted by NATS that sends transaction information to the biller.
GeoIP
The geographic location of an Internet protocol (IP) address. For example, the IP address, 66.230.151.34, is registered in Weehawken, NJ, USA.
Host
The person who owns, and maybe administers, a site's server.
Initial Bill
The first transaction by a member. The initial bill turns a surfer into a member or trial member.
Internet Payment Service Processor (IPSP)
A biller.
Join Form
A form where surfers enter their financial information. After completing the join form, a surfer becomes a member. (Compare with pre-join form.)
Join Option
A membership plan or purchasable item with a specific price. Join options are tied to sites or tours.
Landing Page
A page containing preview content for an offer. Offers can have multiple landing pages.
Linkcode
A referral URL tracked by NATS.
Link Domain
A site's subdomain that points to the program owner's NATS. For example: the site www.example.com could have the link domain signup.example.com.
Member
Any paying user of a site.
NATS
The Next-Generation Affiliate Tracking Software.
NATS For Networks
The NATS for Networks Offer affiliate tracking software.
NATSCode
The special part of a URL that NATS uses to credit an affiliate and record statistics. The NATSCode is different for each affiliate, program, site, and adtool. For example, in the url: "http://example.com/track/MS4yLjEuNS4wLjAuMC4w", The NATSCode is the arbitrary string that follows track/, or MS4yLjEuNS4wLjAuMC4w in this case.
Network
The NATS for Networks software platform.
Network (Person)
Refers to the person(s) or company who has purchased the NATS for Networks software, creates offers, and pays out affiliates.
Non-trial Sign-up
A member who joined without first becoming a trial-member.
Offer
A product, service, or lead that a visitor can preview and complete to become a customer.
Override
An admin's ability to temporarily become an existing affiliate.
Partner
An affiliate who shares in part of a site's total profit.
Payment Dump
A file containing a list of transactions to be executed by the payment processor or imported into an accounting program like Intuit Quickbooks.
Payment Processor
The company that sends payments to affiliates on the program owner's behalf.
Pay Via
The method the payment processor uses to pay the affiliate.
Payout
The act of paying an affiliate through a payment processor using the program rules.
Period
Member: The amount of time between rebills. A member may only use one trial period. A recurring period continues until stopped.
Pixel Tracking
A way to track sales by displaying a pixel, otherwise invisible to the customer which triggers a tracking script, telling NATS For Networks that an offer has been completed. See Tracking in NATS For Networks.
Affliate: The amount time between payment cycles. By default, NATS payment cycles are bi-monthly, beginning on the 1st and 16th of the month.
Poll
A report from the biller to NATS about rebills, chargebacks, and credits.
Popup
A web browser window opened by a JavaScript function. NATS can show different popups to different surfers using a popup chain.
Popup Chain
The programing logic that determines when and which popup is displayed.
Postback
A special URL that billers use to send member account information to NATS.
Pre-Join Form
A form displayed by NATS where surfers enter their desired membership information before being sent to the biller. (Compare with join form.)
Price Cascade
A series of usually decreasing trial membership prices offered to the surfer in exit popups.
Program
Defines how affiliates get paid. The program owner may offer several different programs.
Program Owner
The NATS licensee responsible for creating programs.
Raw Hit
Every single time a surfer clicks on your link codes.
Rebill
Any transaction after the initial transaction.
Refund
A credit.
Reseller
An affiliate. (The term reseller is deprecated.)
Shortname
An internal reference name for objects tracked by NATS. Shortnames must be unique and cannot contain spaces or special characters.
Site
A website that a surfer can view and join to become a member.
Skin
The layout of the site. Different user types have different skins. (See also: template.)
SubAffiliate
A SubAffiliate (SubAff) is an outside person who helps an affiliate in promoting the Netowork's offers.
SubID
An NATS For Networks feature that lets affiliates track and organize their promotions for your offers.
SubID Set
A collection of SubIDs used to organize your traffic.
Surfer
A site visitor who may become a member.
Template
The individual parts that constitute a complete skin.
Third Party
A site that bills your members and provides them with content on your behalf.
Tour
Sample content available on a site. Tours can be associated with a particular program and may feature a popup chain.
Tracking Domain
An offer's subdomain that points to the Network. For example: the site www.example.com could have the tracking domain signup.example.com. See NATS For Networks Tracking Domain.
Transaction Amount
The amount charged to a member during a single billing period.
Transaction Fee
The fee kept by the biller when they charge a member. NATS can record this fee and deduct all or part of it from affiliate payouts.
Trial Sign-up
A member who signs-up to a trial account.
Unique Hit
When a completely new surfer clicks on your link codes.
Upgrade (Billing)
A rebill that turns a trial-member into a full member. (An upgrade may also be called a conversion.)
Upsell
When an active member is offered a membership to another site from their member's area. Compare with Cross Sell.
Visitor
Anyone that clicks on an affiliate tracking link or visits your offer. May become a customer.
Webmaster
An affiliate. (The term webmaster is deprecated.)
